Our team travels to the beautiful island of Aitutaki to shoot our Summer 26 Campaign for the Huia Collection. This collection reflects quiet strength and ceremonial elegance. Considered silhouettes paired with pearlescent tones echo the treasured feathers of the revered huia bird, native to Aotearoa.
TAV Proudly Supports the 2025 Cook Islands International Va'a Team
TAV is proud to have sponsored team uniforms for the Cook Islands National Paddling Team, who represented our nation at the International Va’a Federation (IVF) World Championships held in Rio de Janeiro, Brazil, from August 13–21, 2025.
TAV has reached an exciting new milestone; the opening of our very first store in Hawai'i. On March 28, 2025, we opened the doors to our pop-up store at Ka Makana Ali‘i Mall in Kapolei, Hawai‘i, marking a proud new chapter in our journey from the Cook Islands to the world.
TAV proudly introduces Ātea by TAV, a refined new sub-label that marks an exciting new chapter in the TAV journey. Ātea by TAV was created to preserve our traditional hand-carved prints for generations to come.